Hit the road with Johnny Depp for Dior Sauvage

Watch style icon Depp escaping the urban rat race, the vanity of city life as a rocker to the desert looking for something he can’t see but can feel in Dior’s Sauvage campaign. The mystical land of Joshua Tree is the setting for this new departure leaving surging guitar riffs and a dizzying night time dive into Los Angeles behind.

It’s the first time that Depp is the official face of a fragrance. Dior understands men when it comes to scents and with every scent Dior tells a unique story about a personality, a unique character. Depp is perfect for this role as his career bursts of bold choices. Every single person Depp played in his films will intensely grab you, think A Nightmare on Elm Street, Willy Wonka, Captain Jack Sparrow and Mad Hatter, just to name a few.

For Sauvage, which is directed by Jean-Baptiste Mondino, Depp is exploring the borders of his own identity, blending the life of himself as an actor and a real man. Sauvage is all about writing your own story as a contemporary and wilful human.

Sauvage is a straight to the point fragrance, positioned between the brutal and the noble, with a refreshing warning for an upcoming storm. This is what Francois Demachy, the creator, had in his mind when developing the scent. The fragrance hooks you in with its radiant juicy freshness provided by the Reggio di Calabria Bergamot. Demachy has chosen an exclusive bergamot created with local producers to obtain a ‘tailor-made’ signature fragrance. Filled to the brim with the Calabrian sun, it is intensely fruity and develops unique, slightly peppery, zesty aspects.

Are you ready to show your rebellious touch?

Now in store, starting price: €70,00

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Muriel Grootaers

Muriel Grootaers

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